Mendix to Host Independent Analyst Webinar on Tomorrow’s Business App Delivery

Mendix to host Research analyst for webinar on next-generation business app delivery

BOSTON – July 24, 2012 – Mendix, the app platform company for the enterprise, is pleased to announce a free, upcoming webinar featuring guest analyst George Lawrie of Forrester Research on Wednesday, August 8, 2012 at 11:00 a.m. EDT. The topic of the webinar is “The Changed World of Delivering Business Applications,” wherein technology advances such as the cloud economy, mobile personalization and social computing will be discussed with respect to enterprise application delivery and integration.

George Lawrie, Vice President and Principal Analyst serving application development and delivery professionals for Forrester Research Inc., brings more than two decades of experience deploying global enterprise resource planning (ERP) applications in complex multinational organizations.

“Key trends such as cloud and mobile in combination with the ability to quickly deploy new enterprise applications has become a key success factor in capturing new business opportunities and increasing competitiveness,” said Derek Roos, CEO of Mendix. “This trend motivates what we do here at Mendix, and we are pleased to invite George Lawrie to provide his insights on this subject.”

The webinar will focus on how IT executives can better align application delivery and business strategy, as well as the technological trends that enable cutting-edge enterprises to do so. Lawrie will present insights gathered in a May 2012 Forrester Research report, Increase Business Flexibility By Embracing Future Trends, which “summarizes the key business drivers for today’s application strategies and highlights 10 key technology trends that will reshape the value proposition of business applications.”

An increasing number of companies are challenged by the need for shorter time to market and more flexible business applications. The Mendix App Platform offers a powerful option for large companies looking to do more with less.

For more information on this webinar, please visit: aPaaS webinars.

    About Mendix

    Mendix, a Siemens business, is the only low-code platform designed to address the full complexity of enterprise software development challenges. Deploying point solutions to departmental problems solves things at a micro level—but if you want to make a significant impact on your business, you need to go bigger and build powerful portfolios that move the needle sustainably and strategically.

    With Mendix, enterprises can take on more complex, transformational initiatives by engaging everyone in capturing requirements, forming ideas, and embedding value assessment throughout the lifecycle of the software portfolio.

    Focus on the right problems while relying on governance and control to avoid unnecessary risk. Mobilize your organization. Build the change readiness muscle. And when the next big idea drops, turn it into an outcome quicker.

    More than 4,000 organizations in 46 countries use the Mendix low-code platform. An active community of over 300,000 developers has created over 950,000 applications – and counting.