Mendix Appoints Finbar James Brown as its New Country Lead for A/NZ

SYDNEY – April 11, 2023 Mendix, a Siemens business and global leader in modern low-code enterprise application development, is excited to announce the appointment of Finbar James Brown as the new country lead for Australia and New Zealand. In this newly created role as Mendix’s new Head of Enterprise Sales for A/NZ, India, and SEA, Finbar will lead the company’s enterprise sales teams and Mendix’s growth in A/NZ.

Joining Mendix in 2015 as a Business Development Representative for the UK market, Finbar moved to the position of APAC Zone Director, Mendix for Industries in 2019, and has since helped grow the business in the region. In this new role his focus will be to continue building Mendix’s position as the market leader for low-code development in A/NZ.

“I’m looking forward to working closely with our A/NZ teams and leading our go to market strategy in the region. Our goal is to continue helping local companies spearhead innovation in their industries, enabling them and their customers to set a digital foundation for business success.” said Finbar. “Leveraging the power of low-code, our A/NZ customers and partners will be able to build innovative digital experiences for their users faster, and with more flexibility than ever before.”

“ANZ is an important region for Mendix, and Finbar’s track record of leading high-performing teams will be critical to strengthen the local operations even more,” said Jornt Moerland, Mendix’s Senior Vice President at Asia Pacific. “With low-code application development shifting to the core of many organisations, there is a genuine opportunity for A/NZ businesses to bring new innovations to market and accelerate their digital journeys.”

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In a digital-first world, customers want their every need anticipated, employees want better tools to do their jobs, and enterprises know that sweeping digital transformation is the key to survival and success. Mendix, the low-code engine of the Siemens Xcelerator platform, is quickly becoming the application development platform of choice to drive the enterprise digital landscape. Mendix’s industry-leading low-code platform, dedicated partner network, and extensive marketplace support advanced technology solutions that boost engagement, streamline operations, and relieve IT logjams. Built on the pillars of abstraction, automation, cloud, and collaboration, Mendix dramatically increases developer productivity and engages business technologists to create apps guided by their particular domain expertise. Mendix empowers enterprises to build apps faster than ever; catalyzes meaningful collaboration between IT and business experts; and maintains IT control of the entire application landscape. Consistently recognized as a leader and visionary by leading industry analysts, the platform is cloud-native, open, extensible, agile, and proven. From artificial intelligence and augmented reality to intelligent automation and native mobile, Mendix and Siemens Xcelerator are the backbone of digital-first enterprises. The Mendix low-code platform is used by more than 4,000 enterprises in 46 countries and has an active community of more than 300,000 developers who have created over 250,000 applications.