Mendix Webinar Featuring Research Analyst John Rymer to Focus on ‘Rewriting the App Delivery Playbook for the Age of the Customer’

Attendees will learn how CIOs and their teams can leverage new app delivery methods to better serve customers, business partners

BOSTON February 4, 2014Mendix, the app platform company for the enterprise, today announced plans to host an interactive executive IT webinar titled “Rewriting the App Delivery Playbook for the Age of the Customer,” featuring John Rymer, vice president and principal analyst at Forrester Research. The webinar is scheduled for Wednesday, Feb. 12, at 11:00 a.m. EST.

The most successful businesses today focus on delivering the best customer experiences by empowering all stakeholders (customers, partners, suppliers, employees, etc.) with greater mobility and access to information.  There’s a tremendous opportunity to deliver innovative apps that fuel powerful—and profitable—customer interactions.  But the old rules of development no longer apply.  Requirements are fluid, change is constant, and timelines are tight.

In the Mendix webinar, Rymer will outline how CIOs and their teams can meet surging application demands, better serve both customers and business partners, and strategically propel the business forward.

Additional takeaways include:

  • Changing customer and business dynamics in the Age of the Customer
  • An overview of the new productivity platforms and their advantages over conventional coding
  • Required attributes for app delivery in the Age of the Customer, including speed, flexibility, multi-device, and cloud deployment

    About Mendix

    Mendix, a Siemens business, is the only low-code platform designed to address the full complexity of enterprise software development challenges. Deploying point solutions to departmental problems solves things at a micro level—but if you want to make a significant impact on your business, you need to go bigger and build powerful portfolios that move the needle sustainably and strategically.

    With Mendix, enterprises can take on more complex, transformational initiatives by engaging everyone in capturing requirements, forming ideas, and embedding value assessment throughout the lifecycle of the software portfolio.

    Focus on the right problems while relying on governance and control to avoid unnecessary risk. Mobilize your organization. Build the change readiness muscle. And when the next big idea drops, turn it into an outcome quicker.

    More than 4,000 organizations in 46 countries use the Mendix low-code platform. An active community of over 300,000 developers has created over 950,000 applications – and counting.