Mendix and Pink Elephant Expand Strategic Partnership

Pink Elephant strengthens presence in South Africa with Mendix Center of Excellence

BOSTON and NAARDEN, Netherlands – October 2, 2014 – Mendix, the enterprise app platform as a service company, and Pink Elephant, the international business innovator and consultancy, today announced an expanded strategic partnership. Building upon its existing Mendix implementation services and industry solutions, Pink Elephant is expanding its South African operations with a Mendix Center of Excellence to better support local application development and delivery needs.

Pink Elephant has been an active Mendix partner for several years, offering implementation services to help clients quickly deliver custom Mendix applications. The company has also built repeatable industry solutions on the Mendix App Platform, such as Claims2020, a business app platform for claims management. Building upon this track record of success, Pink Elephant is adding a Mendix Center of Excellence to its South African organization. The company is expanding its team of local Mendix experts in the areas of implementation, support and sales to expand the resources available to support Mendix projects and apps.

“Pink Elephant’s strategic partnership with Mendix allows us to combine our deep industry and domain knowledge with the speed and flexibility of the platform to deliver immediate business value for clients,” said Piet van Vugt, CEO of Pink Elephant. “Expanding our South African operations with a Mendix Center of Excellence is a natural next step in our long and fruitful relationship. We’re now better positioned to meet the growing application delivery demands in South Africa, and intend to bring more of our European portfolio to the region.”

“We are very impressed by Pink Elephant’s deep commitment to Mendix and its success in the South African market,” said Derek Roos, CEO and co-founder of Mendix. “We are looking forward to working together with their growing team of experts to help more and more companies use Mendix to innovate and compete with apps.”

About Mendix

Mendix, a Siemens business, is the only low-code platform designed to address the full complexity of enterprise software development challenges. Deploying point solutions to departmental problems solves things at a micro level—but if you want to make a significant impact on your business, you need to go bigger and build powerful portfolios that move the needle sustainably and strategically.

With Mendix, enterprises can take on more complex, transformational initiatives by engaging everyone in capturing requirements, forming ideas, and embedding value assessment throughout the lifecycle of the software portfolio.

Focus on the right problems while relying on governance and control to avoid unnecessary risk. Mobilize your organization. Build the change readiness muscle. And when the next big idea drops, turn it into an outcome quicker.

More than 4,000 organizations in 46 countries use the Mendix low-code platform. An active community of over 300,000 developers has created over 950,000 applications – and counting.