Mendix Empowers AI Tech Company to Efficiently Serve E-Commerce Clients

By analyzing orders, ads, consumer data, and professional e-commerce metrics, Jilue’s algorithms recommend optimized ad strategies, promotional plans, and supply chain operations, helping merchants thrive in competitive markets.

Developing SaaS products for AI-driven operations was costly and technically challenging, requiring significant investment and expertise.

Shenzhen Jilue adopted Mendix and was able to use modeling, page design, microflows, APIs, and permission modules to deliver a SaaS product supporting AI-driven e-commerce decision-making. Their team reduced overall development costs and has established a reusable low-code framework for all future SaaS products.

Tech Challenges for High-Tech Companies

From inception, Jilue committed to solving customer challenges with SaaS-based cloud solutions. However, its SaaS platform needed to accommodate extensive AI data processing, dynamic user interactions, and rapid market changes.

CTO Wang Ruo Jing highlighted three key requirements:

• Rapid Development: Quickly deliver products that respond to market demands.
• Direct Development: Allow product managers to work directly on development, bypassing traditional prototyping delays.
• Stable Technology Base: Provide a robust foundation for seamless product iteration and scaling.

Recognizing these needs, Jilue evaluated several platforms before selecting Mendix for its capabilities in microflows, application marketplace integration, mobile development, and front-end flexibility.

Enhancing Customer Experience

Before adopting low-code, Jilue relied on traditional development workflows involving lengthy handovers between product managers, UI designers, and developers. This approach extended project timelines and hindered responsiveness to market demands.

By adopting Mendix, Jilue transformed its development process. Key advantages included:

• Shortened Development Timelines: Faster project completion with earlier market entry.
• Streamlined Workflow: Product managers could directly implement and iterate features, improving efficiency.
• Enhanced User Experience: Visual tools made it easier to design user-centric applications.

“Mendix allows us to communicate new requirements or iterate existing features more efficiently, leading to faster development cycles and greater customer satisfaction,” said Wang Ruo Jing.

Using Mendix, Jilue launched its SaaS 1.0 platform, including:

1. APIs to retrieve merchant store information.
2. User-facing interfaces to capture AI algorithm inputs, completing the data feedback loop.
3. Automated deployment processes using microflows and API integrations.

Using traditional methods, this project would have required a 20-person team working for six months. By leveraging Mendix, the same project was completed with a team of six in just three months. This shift enabled iterative development and frequent updates to meet evolving customer needs.

Unlocking Potential with Mendix

Following the success of the SaaS 1.0 project, Jilue plans to scale its use of Mendix to support more complex AI decision-making, richer data inputs, and enhanced user interactions.

With a dedicated low-code framework now in place, Jilue has significantly improved product launch efficiency, shortened development cycles, and enhanced service stability. As a result, the company is better positioned to lead in the competitive AI-driven e-commerce market.