Driving Digital Innovation for a Competitive Edge
We’re now living in the age of digital Darwinism, where you evolve or you become irrelevant. In fact, 4 out of 10 companies will be dead in 10 years if they fail to drive digital innovation. In order to stay relevant, you need to deliver the right applications at the right time. While you likely have a host of new ideas, focus first on those ideas that have the greatest bang for your digital buck.
The top digital solutions focus on the following 3 areas:
- Customer, partner or supplier engagement – Simplify the way information is accessed and transactions are processed. Remember, people want to engage wherever and whenever is convenient for them. Applications that support this goal include advisement tools, fact finding assistance for employees, and customer portals.
- Product and service innovation – Differentiate your business by enhancing existing products and services with digital components – or even creating net new products or services. Product and service innovation often involves new applications that enable mobile services, personalized product offerings, and new business models.
- Internal systems processing, reporting, or access – Digitize your back-office processes to improve efficiency, ultimately reducing the cost of service and support, while improving response times and customer satisfaction. Consider how you can automate complex internal workflows, enable faster reporting and decision making, and empower your workforce through new applications that enable better access to data and better mobility.
See how customers use Mendix’s application platform to drive digital innovation across all departments.